Monthly Archives: February 2013

Comments Off on Turning Tweets into Actual Sales

Turning Tweets into Actual Sales

Last Valentine’s week, Twitter and AmEx announced their partnership in providing a unique purchasing power for Twitter users. With this new e-commerce innovation, tweets used with a specified hashtag (#) can turn into an actual sale—from an Xbox to a massage therapy session. We see this as a new frontier for CRM (Customer Relations Management) … Continued

Comments Off on On Great Visuals and Evolving with the Image-Driven Market

On Great Visuals and Evolving with the Image-Driven Market

By: Melanie Libatique To borrow and paraphrase a few words from Madonna, “Coz we are living in a visual world, and I am a visual girl and/or boy.” Yes, 2013 will all be about great images and visuals of campaigns, call-to-actions, and what-have-yous in the social media marketing world. It’s actually been this way since … Continued